26 week period 3rd January to 2nd July 2000
The following announcement was made to the Stock Exchange
today:
Trinity Mirror is today issuing a trading update in respect of
the 26 week period to 2nd July 2000, being the first half of the financial year
ending 31st December 2000. The group's interim results will be announced on 14th
September.
During the first six months of the current financial year all of
Trinity Mirror's operations have performed well. In addition, management has
continued to make good progress in the integration of the merged
businesses.
Circulation revenues from the three national titles, for the six
months, have increased by 2.4% in comparison to the same period in 1999. In a
very competitive circulation market, both The Mirror and the Sunday Mirror
improved their circulation market shares. The national titles also achieved
advertising revenue growth of 5.4% overall, with The Mirror and the Sunday
Mirror achieving growth of 6.9% and 6.1% respectively and both titles increasing
their respective market shares. In the face of sustained competition for
circulation, the Scottish national newspapers also grew their market share and
remain Scotland's leading daily and Sunday newspapers in terms of sales and
readership. Advertising revenues increased for the Scottish national newspapers
by 4.8% overall.
The regional newspapers have traded strongly across all regions,
with particularly significant improvements in performance from the Midlands and
Liverpool. Advertising revenues for the regional newspapers have increased by
7.3% for the six-month period, with an 8.0% improvement in classified
advertising, driven by an increase of 21.4% in recruitment advertising. During
the first six months of the year circulation revenues from the regional
newspapers have remained stable. As a result of entering into the franchise
agreement with Associated Newspapers in May 2000, the group's Metro newspapers
will benefit from reduced costs and enhanced national advertising
revenues.
The group's sports newspapers have seen very strong growth in
advertising revenues during the six months to 2nd July 2000 and circulation
revenue growth of 5.8%.
The group's new media strategy is progressing satisfactorily. At
the end of June, the group's internet service provider, ic24, had over 455,000
subscribers, of which 383,000 were active. Group sites, including
sporting-life.com, recorded over 53 million page impressions in June.
Trinity Mirror is also continuing to develop, in conjunction with Cap Gemini Ernst & Young, its technology platform that will seamlessly integrate the central and regional portals and enable enhanced functionality and profiling of users.
Trinity Mirror is also continuing to develop, in conjunction with Cap Gemini Ernst & Young, its technology platform that will seamlessly integrate the central and regional portals and enable enhanced functionality and profiling of users.
Given a continuation of the current economic environment a
satisfactory outcome for the full year is anticipated.